Marketing Head

Responsibilities:

• Drive business growth across all target segments via acquisition and retention initiatives that hit business objectives and build brand loyalty
• Responsible for the end-to-end design and execution of strategic campaigns including concept ideation, media, go-to-market strategy, and budget planning
• React fast to mid-campaign performance and optimize in between campaign activities
• Analyse reporting and data across marketing campaigns, using data to drive better campaigns through a test and learn approach
• Work with key stakeholders and supporting functions (internal and external) to deliver high-quality work for creative, PR, events,​partnerships, etc.
• Provide strong mentorship and leadership to team members, guiding their professional development and fostering a culture of continuous learning.

Requirement:

• Minimum 8 years of management experience.
• Bachelor's degree in Marketing, Business Administration, or related field; Master's degree preferred.
• Proficiency in optimizing and executing SEM, PPC as well as Paid Ads, and Display Advertising
• Able to use consumer insights and human psychology to come up with and develop creative marketing tactics
• Strong leadership skills with the ability to inspire and motivate team members towards shared goals.
• Proven ability to orchestrate large campaigns spanning numerous marketing channels
• Results and performance driven, preferring data to drive your everyday decisions
• Possess a hands-on mentality and an analytical and structured way of working
• Able to operate successfully in a lean, fast-paced organization to scale quickly
• Self-motivated with a focus to exceed set goals
• Comfortable adapting to new technologies