Description
There’s never been a more exciting time to join United Airlines. We’re on a path towards becoming the best airline in the history of aviation. Our shared purpose – Connecting People, Uniting the World – is about more than getting people from one place to another. It also means that as a global company that operates in hundreds of locations around the world with millions of customers and tens of thousands of employees, we have a unique responsibility to uplift and provide opportunities in the places where we work, live and fly, and we can only do that with a truly diverse and inclusive workforce. And we’re growing – in the years ahead, we’ll hire tens of thousands of people across every area of the airline. Our careers include a competitive benefits package aimed at keeping you happy, healthy and well-traveled. From employee-run "Business Resource Group" communities to world-class benefits like parental leave, 401k and privileges like space available travel, United is truly a one-of-a-kind place to work. Are you ready to travel the world?
Our Marketing and Loyalty team is the strategic force behind United’s industry-leading brand and experience, supporting revenue growth by turning customers into lifelong United flyers. Our marketing communications, market research and brand teams drive travelers’ familiarity and engagement with the United brand. Our product, design and service teams bring the signature United brand to life in our clubs and onboard our aircraft, ensuring a seamless, premier experience. And when customers choose United again and again, that’s because the loyalty team has been hard at work crafting an award-winning program. Our loyalty team manages United MileagePlus®, building travel and lifestyle partnerships that customers can engage with every day, and works with our Star Alliance partners to ensure United can take you anywhere you want to go.
The Analyst, Digital Personalization will provide support for digital products and initiatives that drive a simplified, intuitive and personalized journey for United's customers across digital channels. Working with the Manager of Digital Personalization, the Analyst will execute personalized, machine-learning, data-driven, scalable initiatives that enable our digital content strategy to drive better experiences for our customers.
Key Responsibilities
- Drives key aspects of projects and programs by supporting the entire digital product lifecycle, including writing detailed business requirements; participating in agile rituals; working with user experience (UX) to ensure prototypes ensure story intent; working with development (IT) and testing (QA) teams to understand the boundaries of a story
- Contributes to the overall definition of strategy and scope, including working with business partners to understand goals and identify and share opportunities for improvement across products and processes
- Collaborates with cross-functional internal teams, business stakeholders and external vendors to launch personalized programs and partnerships
- Analyzes data to ensure features are aligned with product goals and objectives
- Apply analytical and customer insights to inform business requirements and continuously improve customer experiences
- Assists with creation of leadership-level presentations and reports
NOTE: This position provides a hybrid work arrangement including approximately 50% of the time spent onsite at our Chicago office location.
Qualifications
United values diverse experiences, perspectives, and we encourage everyone who meets the minimum qualifications to apply. While having the “desired” qualifications make for a stronger candidate, we encourage applicants who may not feel they check ALL of those boxes! We are always looking for individuals who will bring something new to the table!
What’s Needed To Succeed (Minimum Qualifications)
- Bachelor's degree or applicable work experience
- 1+ years of relevant professional work experience
- Prior experience creating and managing personalized targeted content projects across digital channels
- Ability to collaborate with and influence wide range of partners and stakeholders
- Excellent written and verbal communication skills
- Excellent presentation skills
- Excellent project management skills
- Ability to adapt to changing business environment and priorities
- Must be legally authorized to work in the United States for any employer without sponsorship
What will help you propel from the pack (Preferred Qualifications):
- Experience writing business requirements
- Familiarity with data science and/or machine learning
United Airlines is an equal opportunity employer. United Airlines recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status and other protected status as required by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions. Please contact JobAccommodations@united.com to request accommodation.
Equal Opportunity Employer - Minorities/Women/Veterans/Disabled/LGBT
WHQ00024235