How You'll Help Us Keep Climbing (Overview & Key Responsibilities)
At Delta Air Lines, connection is at the heart of everything we do and guides our every action. We strive to welcome and care for all of our customers during their travels with us and aim to deliver an elevated experience.
At Delta, we’re redefining how brands connect with customers through premium, high-impact advertising experiences. As our advertising platform continues to scale, strong measurement and analytics are critical to demonstrating value, informing product evolution, and driving long-term growth. Performance, transparency, and trust are foundational to how we partner with brands and are critical to overall success.
The Media Measurement Manager leads the measurement strategy, analytics, and reporting function for campaign-based partnerships, establishing credible, partner-facing performance & reporting frameworks that drive revenue growth, renewals, and product evolution. This role ensures the team delivers industry-aligned, defensible insights while building scalable reporting across the media portfolio.
Responsibilities
- Measurement Strategy Development: Define and evolve partner measurement philosophy, including KPI frameworks, attribution logic, and performance benchmarks aligned to partner & advertiser objectives.
- Partner-Facing Reporting: Oversee development of high-impact reporting deliverables and performance narratives that support renewals and upsell opportunities.
- Analytics Innovation: Identify and pilot new methodologies, tools, or vendors / partnerships that enhance measurement credibility and differentiation.
- Team Leadership & Development: Lead and develop a team responsible for analytics execution and insight generation.
- Data Governance & Integrity: Establish standards for data accuracy, privacy compliance, and reporting consistency.
What You Need To Succeed (Minimum Qualifications)
- Experience in advertising, publisher, or platform environments required.
- Knowledge of attribution, brand lift, performance KPIs, and advertiser reporting expectations. Strong grasp of media metrics and concepts including ROAS, incrementality, and attribution. Well versed in various methodologies for media measurement.
- Demonstrated ability to lead analytics teams in high-visibility, revenue-impacting environments.
- Must be performing satisfactorily in current position
- Consistently prioritizes safety and security of self, others, and personal data.
- Embraces diverse people, thinking, and styles.
- Possesses a high school diploma, GED, or high school equivalency.
- Is at least 18 years of age and has authorization to work in the United States.
What Will Give You a Competitive Edge (Preferred Qualifications)
- Bachelor’s degree in Analytics, Statistics, Economics, Marketing, or related discipline.
- Familiarity with travel, loyalty, or experiential media ecosystems preferred.
- 2+ years of people leadership experience preferred.
Benefits And Perks To Help You Keep Climbing
Our culture is rooted in a shared dedication to living our values – Care, Integrity, Resilience, Servant Leadership, and Teamwork – every day, in everything we do. At Delta, our people are our success. At the heart of what we offer is our focus on Sharing Success with Delta employees. Exploring a career at Delta gives you a chance to see the world while earning great compensation and benefits to help you keep climbing along the way:
- Competitive salary, industry-leading profit sharing program, and performance incentives
- 401(k) with generous company contributions up to 9%
- Paid time off including vacation, holidays, paid personal time, maternity and parental leave
- Comprehensive health benefits including medical, dental, vision, short/long term disability and life benefits
- Family care assistance through fertility support, surrogacy and adoption assistance, lactation support, subsidized back-up care, and programs that help with loved ones in all stages
- Holistic Wellbeing programs to support physical, emotional, social, and financial health, including access to an employee assistance program offering support for you and anyone in your household, free financial coaching, and extensive resources supporting mental health
- Domestic and International space-available flight privileges for employees and eligible family members
- Career development programs to achieve your long-term career goals
- World-wide partnerships to engage in community service and innovative goals created to focus on sustainability and reducing our carbon footprint
- Business Resource Groups created to connect employees with common interests to promote inclusion, provide perspective and help implement strategies
- Recognition rewards and awards through the platform Unstoppable Together
- Access to over 500 discounts, specialty savings and voluntary benefits through Deltaperks such as car and hotel rentals and auto, home, and pet insurance, legal services, and childcare
