Job description:
Position TitleCountry Manager, UK
Report ToRegional Manager UK/EUR
Role PurposeThe Country Manager for the United Kingdom is responsible for the strategic leadership, operational management, and overall business performance of the airline within the United Kingdom markets. This role involves driving sales, increasing market share, ensuring regulatory compliance, and enhancing customer satisfaction. The Country Manager will also be responsible for leading and developing a high-performing team, establishing and maintaining key partnerships, and representing the airline in various forums.
Key Accountability - Strategic Leadership & Market Development
- Develop and execute a comprehensive market strategy for the United Kingdom aligned with the overall business goals and objectives of the airlines.
- Identify opportunities for revenue growth and market expansion, including new routes, partnerships, and customer segments.
- Conduct market research and analysis to understand the competitive landscape and adjust strategies accordingly.
- Ensure the airline’s brand is well-positioned and promoted across all channels in the UK.
- Sales & Business Development
- Lead the sales team to achieve or exceed sales targets, focusing on passenger services.
- Develop and nurture relationships with key corporate clients, travel agencies, and other stakeholders.
- Establish and maintain strategic partnerships with industry stakeholders, including airports, tourism boards, and other airlines.
- Oversee contract negotiations with partners, suppliers, and service providers to ensure favourable terms.
- Operational Management
- Ensure high standards of service delivery across all customer touchpoints in the UK.
- Manage the operational budget effectively, focusing on cost control and efficiency improvements.
- Ensure all operations comply with local and European regulations, including aviation safety, security, and environmental standards.
- Lead the response to any operational disruptions or crises within the region, ensuring effective communication and resolution.
- Team Leadership & Development
- Lead, motivate, and develop a diverse team, fostering a culture of excellence, accountability, and continuous improvement.
- Identify talent needs, recruit, and retain high-performing individuals. Provide training and development opportunities to enhance skills and career growth.
- Set clear performance goals, regularly review progress, and provide feedback and coaching to team members.
- Financial Management
- Prepare and manage the budget for the region, ensuring alignment with the airline’s financial objectives.
- Provide regular financial and operational reports to senior management, highlighting achievements, challenges, and recommendations.
Qualification & Working Experience - Education: Bachelor’s degree in Business Administration, Aviation Management, Economics, Marketing, or a related field. An MBA or relevant postgraduate qualification is highly desirable.
- Minimum of 8 years of experience in the airline or travel industry, with at least 5 years in a senior management role, and experiences in Commercial or Sales activities.
Area of Experience - Strong understanding of the aviation market, including business culture, regulatory environment, and market trends.
- Proven track record of achieving sales targets and managing a sales pipeline.
