1. Supports the marketing plans and campaigns across Air Arabia entire network; channels marketing requirements, and campaign briefs received from Hubs/Outstations to the corresponding team for execution; confirms budget with Line Manager prior to execution.
2. Handles daily marketing requirements and campaigns for the markets assigned by liaising and networking with creative and Studio team, sales, out-stations, hubs, e-commerce, suppliers and partner organizations.
3. Checks, audits and verifies design and art work versus briefs, plans and budgets ensuring all are in line with Company’s branding and corporate image standards.
4. Coordinates all activities related to digital campaigns and Social Media including Facebook, Twitter, Instagram, etc..
5. Coordinates and communicates the company’s promotions, inaugurals, sponsorships, events, raffle draws, prizes, barter tickets, airport tours, etc..
6. Coordinates photo shoots for events, maintains photo gallery of all events regularly on the shared folder for team’s access.
7. Acts as main contact for local and international publishers; manages the production of approved annual calendar/plan, content, proof-reading, layout and distribution for the On-board magazine Al-Nawras and other printed material such as flyers, manuals, menus etc.