Job Overview
IndiGo is looking for a dynamic and experienced Consultant - Corporate Relations & PR to lead media engagement, crisis response, and brand reputation strategies. In this role, the candidate will safeguard and elevate IndiGo’s brand equity across domestic and international markets while managing high-stakes communications in a fast-paced aviation environment.
The candidate will be responsible for maintaining a strong network of media professionals and social media influencers, generating compelling content, execute PR events and driving PR activities in alignment with the organisation’s communication strategy and requirements.
Key Responsibilities
Media Relations
Good understanding of aviation sector, key Indian and international media covering the space including AvGeeks, influencers, top blogs etc.
Experience of media relations (preferably aviation media)
Capable of planning and executing media events in relevant Indian and global markets
Ability to effectively interact in a multi-cultural, global environment to build a strong network of journalists
Good understanding of influencer management, social media marketing
Should be able to support in crisis communication
Content Development & Management
Exceptional content writing and presentation skills. Should be able to develop/edit press releases, authored articles, social media content, blogs, review presentations, etc.
Should be well conversant with usage of AI tools for content development
Maintenance of knowledge repository - Q&A bank, press releases, image bank etc.
Coordination and Collaboration
Close coordination with multiple stakeholders, PR agency, offices, partners, vendors etc.
Manage, maintain, and regularly update information resources
Keep track of relevant trade fairs, industry events, relevant awards, in India and globally. Explore and coordinate for participation
Skills & Attributes
Excellent communication skills – written and verbal.
Analytical ability, agility, innovative, creative
Understanding of international media, cultural nuances and awareness about their ways of working
Knowledge of relevant new-age, AI tools
High organizational maturity and ease in interacting across all levels of the organization
Good Interpersonal skills, team player, self-starter, result oriented
Experience of working in multinational organizations and with global teams
Work Experience
8-10 years of experience, preferably in aviation, tourism or service industry
QUALIFICATION
Graduate with major in English / Degree in Mass Communication / Public Relations
LOCATION: Gurgaon
At IndiGo, we believe in the innate strength of an energetic, diverse, and inclusive workforce, where the viewpoints and life experiences of our employees help us foster strong connections with all our customers.
Our diversity equity and inclusion efforts are designed to attract, nurture, and advance the lives of our employees and customers irrespective of their – but not limited to - gender, race, color, religion, caste, creed, ethnicity, origin, language, social and economic status, sexual orientation, differently-abled status, marital status, nationality, age, family status, and maternity status.
