Are you ready to take off your career at one of the best places to work?
At Aeromexico, we are dedicated to offering our passengers the best travel experience. This is possible thanks to having the best talent in the industry. We strive to help all our employees grow, develop, and reach their full potential to achieve success in an inclusive, diverse, and equal environment.
Are you up for the challenge?
We are looking for a Martech Product Owner Manager to deliver extraordinary experiences for our customers.
This role is ideal for a strategic, analytical, and collaborative individual who understands how to bridge Marketing and Technology by translating business needs into scalable technical solutions. The role is responsible for managing the Marketing Technology roadmap and backlog, defining functional requirements and acceptance criteria, and enabling data-driven marketing through measurement architecture, personalization, automation, and cross-functional collaboration. This position ensures Marketing has the platforms, integrations, and data capabilities required to support campaigns, customer journeys, CRM, and performance initiatives while driving operational excellence and continuous innovation.
Educational requirements:
- Bachelor's degree in Marketing, Business Administration, Engineering, Information Technology, Computer Science, Data Analytics, or a related field.
- Master's degree is preferred.
Experience:
- 6–10 years of experience in Marketing Technology, Marketing Operations, Tagging, CRM Operations, Ad Operations, or Data Activation.
- Experience with tag managers, data layers, events, pixels, Conversion APIs, UTMs, and campaign taxonomies.
- Hands-on experience with platforms such as Google Tag Manager, GA4, Adobe Analytics, Salesforce Marketing Cloud, Meta/Google APIs, or similar MarTech solutions.
- Experience translating business requirements into technical specifications, user stories, and functional acceptance criteria.
- Experience leading cross-functional initiatives using Agile methodologies with Marketing, Data, IT, e-commerce, agencies, and technology vendors.
- Experience performing campaign QA, troubleshooting measurement implementations, and monitoring data quality.
- Strong understanding of paid media, CRM, web and app analytics, customer journeys, performance marketing, APIs, data pipelines, and privacy/consent management.
Skills to succeed:
- Ability to translate Marketing business needs into actionable technical requirements.
- Expertise in marketing measurement architecture, including tagging, tracking, taxonomies, events, and data governance.
- Strong understanding of data quality, traceability, consistency, and measurement best practices.
- Ability to establish operational governance through documentation, QA processes, SLAs, and standardized workflows.
- Systems thinking with the ability to connect platforms, channels, audiences, customer journeys, and dashboards.
- Strong analytical and problem-solving skills to identify and resolve measurement and tracking issues.
- Proven cross-functional leadership and stakeholder management across Marketing, Data, IT, CRM, e-commerce, agencies, and technology partners.
- Automation and AI mindset focused on improving operational efficiency and enabling scalable Marketing Technology capabilities.
Join us!
Aeromexico is the ideal place to unleash your potential in a diverse, equitable, and inclusive environment where you can grow professionally and embrace our culture.
Fasten your seatbelt! This is your chance to elevate the journey into an extraordinary experience.
Aeromexico provides equal opportunities and does not discriminate against employees or applicants based on their race, religion, sex, country of origin, age, disability, sexual orientation, gender identity and expression, pregnancy, or illness.
Important: The Aeromexico Talent Acquisition team will identify themselves properly and will never request payments or banking information during the selection process. Please check our job openings only through official channels.
