Description
Find your future at United! We’re reinventing what our industry looks like, and what an airline can be – from the planes we fly to the people who fly them. When you join us, you’re joining a global team of 100,000+ connected by a shared passion with a wide spectrum of experience and skills to lead the way forward.
Achieving our ambitions starts with supporting yours. Evolve your career and find your next opportunity. Get the care you need with industry-leading health plans and best-in-class programs to support your emotional, physical, and financial wellness. Expand your horizons with travel across the world’s biggest route network. Connect outside your team through employee-led Business Resource Groups.
Create what’s next with us. Let’s define tomorrow together.
This role is an exciting chance to join our newly launched travel media network, Kinective Media℠ by United Airlines. At Kinective Media, we believe in creating meaningful connections between travelers and brands through utilizing our award-winning loyalty program, MileagePlus. By leveraging insights from travel behaviors of over 165 million annual United flyers, Kinective Media connects customers to personalized, real-time advertising, content, experiences and offers from leading brands. We provide marketers with unparalleled opportunities to engage with their target audiences across various channels, including our award-winning mobile app and Inflight entertainment screens and more, pre, during, and post journey.
Job Overview And Key Responsibilities
Exciting opportunity to be a part of a brand new best-in-class Campaign Ops team to create the world’s first travel media network from the world’s best and largest airline in the world. Bringing energy, attention-to-detail, entrepreneurship, and digital media experience, the Campaign Manager will spearhead the strategy and execution of digital advertising campaigns across United’s media network.
- Set up and trafficking of digital advertising campaigns in Google Ad Manager/DV360
- Monitor, analyze and report on assigned campaigns, providing regular cadence of reporting as required
- QA and troubleshoot 3rd party creative tags, tracking and VAST tags to validate the tags are formatted correctly and function in our ad serving platform
- Communicate effectively with Sales and Account Management partners to ensure alignment to advertiser/client KPIs and optimization
- Partner with all integrated Marketing groups to ensure holistic execution, alignment with full consumer journey, consistent and optimized brand communications and experiences
NOTE: This position provides a hybrid work arrangement including approximately 50% of the time spent working onsite at our Chicago office location and 50% remotely.
Qualifications
United values diverse experiences, perspectives, and we encourage everyone who meets the minimum qualifications to apply. While having the “desired” qualifications make for a stronger candidate, we encourage applicants who may not feel they check ALL of those boxes! We are always looking for individuals who will bring something new to the table!
What’s Needed To Succeed (Minimum Qualifications)
- Bachelor’s degree in Marketing, Communications, or a related field OR equivalent experience
- 2+ years of experience in bid management, campaign management/optimization, or digital media operations
- Ability to manage multiple campaigns across cross-functional team members
- Strong communication skills and experience presenting data and campaign reports in organized and highly visual formats
- Highly detail-oriented, with self-motivation to drive results
- Must possess strong time management, follow-through, and organizational skills
- Must be legally authorized to work in the United States for any employer without sponsorship
What will help you propel from the pack (Preferred Qualifications):
- Google Marketing Platform or another ad server
- Proficient in Microsoft Excel
- Familiarity with creative tags and assets for digital media
- Knowledge of JavaScript, SQL, or HTML5, a plus
- Experience using 3rd party tags for impression, viewability, and IVT tracking (DCM, Innovid, Moat, IAS, Sizmek, etc)
- Working knowledge in technologies such as DV360, LiveRamp, The Trade Desk, DoubleClick Bid Manager, Google Ads Manager, Direct IO deals
- Working knowledge/experience in managing conversion tracking (CM360, TTD, DV360)
The base pay range for this role is $64,885.00 to $88,440.00.
The base salary range/hourly rate listed is dependent on job-related, non-discriminatory factors such as experience, education, and skills. This position is also eligible for bonus and/or long-term incentive compensation awards.
You may be eligible for the following competitive benefits: medical, dental, vision, life, accident & disability, parental leave, employee assistance program, commuter, paid holidays, paid time off, 401(k) and flight privileges.
United Airlines is an equal opportunity employer. United Airlines recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status and other protected status as required by applicable law. Equal Opportunity Employer - Minorities/Women/Veterans/Disabled/LGBT.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions. Please contact JobAccommodations@united.com to request accommodation.
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