Join Air France–KLM's Digital Product Management department, within the Loyalty, Digital & Data (LDD) organization, at the heart of the Group's digital, data and personalization strategy.
As a Senior Product Manager for the Mobile App, you will define and drive the Group's mobile product strategy, shaping the primary digital touchpoint for millions of travellers worldwide. With over 5 million monthly active users and 30 million monthly engaged sessions across iOS and Android, the Air France–KLM app plays a central role throughout the customer journey: from trip inspiration and booking, to travel management and the day of travel, while serving as the main way Flying Blue members engage with their loyalty program, track their status, earn and redeem Miles, and access personalized experiences.
You will operate in a complex, international environment, defining the product vision and roadmap across multiple teams and disciplines. Working at the intersection of mobile, data, AI and customer experience, you will deliver seamless, personalized experiences that strengthen customer loyalty, increase engagement, and drive long-term business growth.
Your mission
You will own and lead a strategic product scope within the Air France / KLM mobile team, driving its evolution end-to-end, from vision and roadmap definition to delivery and continuous optimization.
à Scope: Pre-Booking / Booking / Post-booking / Trip experience / Ancillaries / Flying Blue integration
You will also drive the overall Mobile App strategy, ensuring strong alignment with AF/KL business priorities and customer value. You will be accountable for a clear set of outcome metrics on your scope (e.g. ticket / ancillary sales, conversion rate, retention, login rate, NPS) and will report on them to senior leadership.
Strategic context: App-first
App-first is our channel strategy: new features go into the app first, before web. Over time, the app becomes the touchpoint customers use for the whole journey, instead of switching between channels. The integration of commercial partners & Flying Blue miles earn/burn opportunities, and developing innovative new features that facilitate our customers’ travel journey will be key.
On your scope, you are expected to build this vision and put in place its execution, not just optimize an existing journey, but define where the app-first ambition takes your product area and drive the plan that gets it there.
